Title |
The marketing rsearch process / Len Tiu Wright , Margaret Crimp. |
|
Imprint |
Harlow, Eng. ; New York : Pearson Education , 2000 |
|
Female Library
|
HF 5415.2 W75 2000 |
Available |
Female Library
|
HF 5415.2 W75 2000 c.2 |
Available |
Edition |
5th ed |
Description |
xxiv, 469 p. : ill. ; 25 cm. |
Note |
Includes glossary, p.: 454-461. |
|
Includes index, p. : 463-469. |
Bibliography |
Includes bibliographical refernces. |
Subject |
Marketing research
|
Added Author |
Crimp, Margaret J. Author
|
ISBN |
0130117536 |
|